NBC Sports and Cosm have agreed to a multi-year partnership where NBC Sports will bring an expansive offering of live Premier League (EPL) soccer matches to Cosm’s forthcoming immersive venues.
In addition to Premier League games throughout the season, Cosm will produce and present select Notre Dame Football and Big Ten Football games, as well as NBC Sports’ premium horse racing events, in “Shared Reality.”
Shared Reality is an experience that bridges the virtual and physical worlds through Cosm’s pioneered technology and 87-foot diameter, 8K+ LED domes.
The sports media rights agreement marks the first time that these professional league soccer, college football, and blockbuster horse racing events will be available using this technology.
It also marks the official debut of internationally staged events at Cosm’s new venues in the United States.
Cosm’s first two public venues, which are set to open in 2024 in Los Angeles at Hollywood Park and Dallas at Grandscape, will deliver state-of-the-art visuals and merge the energy of the crowd with elevated food and beverage service to make guests feel like they are sitting front row, courtside, or on the pitch at live events taking place across the world.
Details of the schedule of events upon the opening of its venues will be shared at a later date.